Guides & articles

Practical, research-backed guides to getting your brand mentioned, cited, and recommended by AI search engines.

AI search news

What changed in AI search, and what it means for your brand.

Guides

Start here: how AI search works and how to get your brand recommended.

Platform guides

How each AI engine chooses sources, and how to get recommended by it.

ChatGPT logo

Platform guide

How to Get Your Brand Recommended by ChatGPT (2026)

ChatGPT is the most widely used AI assistant with over 200 million weekly active users. When users ask ChatGPT for product recommendations, service providers, or solutions to problems, your brand either appears or it does not. This guide shows you exactly how to ensure ChatGPT knows about and recommends your brand.

Updated Oct 7, 2026 · 9 min read

Perplexity logo

Platform guide

How to Get Your Brand Cited by Perplexity (2026)

Perplexity is the leading AI-powered answer engine that provides cited responses to user queries. Unlike traditional chatbots, Perplexity always shows its sources, making it critical to be the cited source rather than just mentioned. This guide covers how to optimize for Perplexity's unique citation-based system.

Updated Jan 8, 2026 · 7 min read

AI Overviews

Platform guide

How to Get Your Brand Featured in Google AI Overviews (2026)

Google AI Overviews appear directly in search results, providing AI-generated summaries with source citations. As the first AI feature billions of Google users encounter, appearing as a cited source in AI Overviews can dramatically increase visibility and click-through rates for relevant queries.

Updated Jan 8, 2026 · 7 min read

Claude logo

Platform guide

How to Get Your Brand Recommended by Claude (2026)

Claude is Anthropic's AI assistant known for nuanced, thoughtful responses and strong safety considerations. With a growing enterprise user base and unique constitutional AI approach, Claude represents an important platform for brand visibility, particularly for B2B and professional use cases.

Updated Jan 8, 2026 · 5 min read

Gemini logo

Platform guide

How to Get Your Brand Recommended by Google Gemini (2026)

Gemini is Google's AI assistant, deeply integrated with Google Search, Workspace, and Android. Its connection to Google's search index means traditional SEO strongly influences Gemini recommendations. For brands already investing in Google Search, Gemini optimization builds on existing work.

Updated Jan 8, 2026 · 5 min read

Grok logo

Platform guide

How to Get Your Brand Recommended by Grok (2026)

Grok is xAI's AI assistant deeply integrated with X (formerly Twitter). Its unique advantage is real-time access to X data, making social signals and trending conversations particularly important for visibility. Grok represents a growing opportunity as X Premium subscribers increasingly use it for recommendations.

Updated Jan 8, 2026 · 5 min read

Industry guides

AI visibility strategies for specific types of businesses.