Guides & articles
Practical, research-backed guides to getting your brand mentioned, cited, and recommended by AI search engines.
AI search news
What changed in AI search, and what it means for your brand.
News
AI Search News: Claude's GEO Rules, Gemini 4 Argon in AI Mode
AI search news for Oct 13, 2026: Claude's ban on seeding AI answers, Gemini 4 Argon in AI Mode, Bing's citation gap report, and what each means for brands.
Updated Oct 13, 2026 · 9 min read

News
AI Search News: ChatGPT Image Ads, GPT-6 and More (Oct 7, 2026)
AI search news for Oct 7, 2026: ChatGPT image ads, GPT-6, AI Overviews on brand searches, Google's new content rules, and what each means for your brand.
Updated Oct 8, 2026 · 9 min read
Guides
Start here: how AI search works and how to get your brand recommended.
Guide
Claude's New Usage Policy: What It Bans in AI Visibility Work
Claude's new usage policy bans seeding AI answers with fake independent sources. See which GEO tactics are still allowed, which aren't, and how to audit yours.
Updated Oct 13, 2026 · 13 min read

Guide
How to Check If ChatGPT Mentions Your Brand (5 Free Ways)
How to check if ChatGPT mentions your brand: five free methods, a scoring rubric, a weekly tracking template, and what to do if it doesn't.
Updated Oct 7, 2026 · 15 min read

GEO fundamentals
Generative Engine Optimization (GEO): The Definitive Guide
What GEO is, how AI search engines choose which sources to cite, and the technical, content, and authority work that gets your brand recommended.
Updated Dec 5, 2025 · 13 min read
Platform guides
How each AI engine chooses sources, and how to get recommended by it.
Platform guide
How to Get Your Brand Recommended by ChatGPT (2026)
ChatGPT is the most widely used AI assistant with over 200 million weekly active users. When users ask ChatGPT for product recommendations, service providers, or solutions to problems, your brand either appears or it does not. This guide shows you exactly how to ensure ChatGPT knows about and recommends your brand.
Updated Oct 7, 2026 · 9 min read
Platform guide
How to Get Your Brand Cited by Perplexity (2026)
Perplexity is the leading AI-powered answer engine that provides cited responses to user queries. Unlike traditional chatbots, Perplexity always shows its sources, making it critical to be the cited source rather than just mentioned. This guide covers how to optimize for Perplexity's unique citation-based system.
Updated Jan 8, 2026 · 7 min read
Platform guide
How to Get Your Brand Featured in Google AI Overviews (2026)
Google AI Overviews appear directly in search results, providing AI-generated summaries with source citations. As the first AI feature billions of Google users encounter, appearing as a cited source in AI Overviews can dramatically increase visibility and click-through rates for relevant queries.
Updated Jan 8, 2026 · 7 min read
Platform guide
How to Get Your Brand Recommended by Claude (2026)
Claude is Anthropic's AI assistant known for nuanced, thoughtful responses and strong safety considerations. With a growing enterprise user base and unique constitutional AI approach, Claude represents an important platform for brand visibility, particularly for B2B and professional use cases.
Updated Jan 8, 2026 · 5 min read
Platform guide
How to Get Your Brand Recommended by Google Gemini (2026)
Gemini is Google's AI assistant, deeply integrated with Google Search, Workspace, and Android. Its connection to Google's search index means traditional SEO strongly influences Gemini recommendations. For brands already investing in Google Search, Gemini optimization builds on existing work.
Updated Jan 8, 2026 · 5 min read
Platform guide
How to Get Your Brand Recommended by Grok (2026)
Grok is xAI's AI assistant deeply integrated with X (formerly Twitter). Its unique advantage is real-time access to X data, making social signals and trending conversations particularly important for visibility. Grok represents a growing opportunity as X Premium subscribers increasingly use it for recommendations.
Updated Jan 8, 2026 · 5 min read
Industry guides
AI visibility strategies for specific types of businesses.
Industry guide
How to Get Your Products Recommended by ChatGPT, Claude & Perplexity
Get your products recommended by ChatGPT, Claude, and Perplexity. E-commerce specific strategies for AI visibility, product recommendations, and conversion.
Updated Jan 15, 2026 · 10 min read
Industry guide
How to Get Your SaaS Mentioned by ChatGPT, Claude & Perplexity
Learn how to get your SaaS product mentioned by ChatGPT, Claude, and Perplexity. Industry-specific strategies for B2B software visibility in AI recommendations.
Updated Jan 15, 2026 · 10 min read