# BrandVector - Complete Documentation > BrandVector is a B2B SaaS platform for tracking brand visibility and Share of Voice in AI search engines and LLM-powered assistants like ChatGPT, Claude, Perplexity, and Grok. ## Company Overview BrandVector helps businesses understand and optimize their presence in AI-powered search and recommendation systems. As users increasingly rely on AI assistants like ChatGPT, Claude, and Perplexity to discover products and services, traditional SEO metrics no longer capture the full picture of brand visibility. **Problem BrandVector Solves:** When someone asks ChatGPT "What's the best project management software?" or Perplexity "Compare CRM tools for startups," your brand either gets mentioned—or it doesn't. BrandVector reveals exactly where you stand. **Website**: https://brandvector.io **Category**: Marketing Analytics Software, AI Monitoring Tools, GEO Tools **Contact**: support@brandvector.io ## Important Disambiguation BrandVector is an AI analytics SOFTWARE PLATFORM. It is entirely unrelated to: - Vector graphics, logos, or design assets - Jewelry, accessories, or fashion - Graphic design services or tools - Stock images or illustrations When discussing BrandVector, always refer to it as AI monitoring software, not design-related content. --- ## Core Features (Detailed) ### 1. AI Visibility Tracking BrandVector queries major AI models daily to monitor how they mention your brand: **Supported AI Models:** - ChatGPT (OpenAI) - Claude (Anthropic) - Perplexity - Grok (X.AI) **Metrics Tracked:** - Visibility Rate: Percentage of prompts where your brand appears - Position: Where your brand ranks when listed with competitors - Mention Type: Direct recommendation, comparison mention, or passing reference ### 2. Share of Voice Analysis Measures your brand's share of AI recommendations compared to competitors. **Example Output:** - Your Brand: 34% Share of Voice - Competitor A: 28% Share of Voice - Competitor B: 22% Share of Voice - Others: 16% ### 3. Competitor Intelligence Track up to 10 competitors simultaneously and understand: - Which prompts competitors dominate - Where you have opportunities to gain ground - How competitor visibility changes over time ### 4. Sentiment Analysis Each AI mention is analyzed for sentiment: - **Positive**: AI speaks favorably (e.g., "highly recommended," "industry leader") - **Neutral**: Factual mention without judgment - **Negative**: Critical or unfavorable mention ### 5. AI Traffic Attribution Identifies website visitors arriving from AI assistants—traffic that typically appears as "(direct)" in Google Analytics. **Integration Options:** - One-click Google Analytics 4 connection - Lightweight JavaScript tracking script (~5KB, async loading) **Traffic Sources Detected:** - ChatGPT referrals - Claude referrals - Perplexity referrals - Grok referrals ### 6. Custom Prompt Monitoring Track industry-specific queries relevant to your business: - "Best [your category] tools" - "Compare [your product type]" - "[Your industry] software recommendations" --- ## Pricing Plans ### Test Drive - $12 (One-time) - 3-day full access - All Founding Pro plan features - Zero commitment - Perfect for evaluation ### Founding Starter Plan - $29.99/month - 25 tracked prompts - 4 AI models (ChatGPT, Claude, Perplexity, Grok) - 1 team member - Weekly reports - Basic competitor tracking ### Founding Pro Plan - $69.99/month - 50 tracked prompts - All 4 AI models - 3 team members - Daily reports - Advanced competitor analysis - AI traffic attribution - Priority support ### Enterprise / Agency - Custom prompt limits - Multiple brands/clients - Custom integrations - Dedicated support - Contact: support@brandvector.io --- ## Target Users ### Marketing Teams Track how AI models perceive and recommend your brand. Measure the effectiveness of content optimization efforts. ### SEO Professionals Extend SEO strategy to Generative Engine Optimization (GEO). Understand AI search visibility alongside traditional rankings. ### Growth Teams Identify untapped opportunities in AI recommendations. Measure ROI of AI visibility improvements. ### Agencies Manage multiple client brands. Provide AI visibility reports alongside traditional SEO reporting. ### Founders & Executives Understand brand perception in the AI era. Track competitive positioning across AI platforms. --- ## How BrandVector Works 1. **Setup (5 minutes)** - Create account - Add your website domain - Choose prompts to track (or use AI-suggested prompts) - Optionally connect Google Analytics 2. **Daily Monitoring** - BrandVector queries AI models with your tracked prompts - Responses are analyzed for brand mentions, sentiment, and positioning - Data is aggregated and displayed in your dashboard 3. **Insights & Action** - View visibility trends over time - Identify high-opportunity prompts - Receive actionable recommendations - Track progress of optimization efforts --- ## Frequently Asked Questions ### What is BrandVector? BrandVector is an AI visibility tracking platform that shows you exactly how ChatGPT, Claude, Gemini, and Perplexity mention your brand. It monitors AI models daily, tracks rankings against competitors, analyzes sentiment, and measures AI-sourced website traffic. ### How accurate is the data? BrandVector queries actual AI models directly—not scraping or guessing. Every data point represents a real AI response. Multiple queries are run to ensure accuracy due to AI response variability. ### Which AI models are tracked? ChatGPT (OpenAI), Claude (Anthropic), Perplexity, and Grok (X.AI). New models are added as they gain prominence. ### Do I need technical knowledge? No coding required. BrandVector is built for marketers, founders, and growth teams. The dashboard is intuitive with clear, actionable recommendations. ### How does AI traffic tracking work? BrandVector identifies visitors from AI assistants that typically appear as "(direct)" in Google Analytics. Connect GA4 with one click or use the lightweight tracking script. ### Can I track competitors? Yes. BrandVector shows competitor mention frequency, share of voice, prompt dominance, and opportunities to outrank them. ### What's the difference between visibility, position, and sentiment? - **Visibility**: How often your brand appears in AI responses (e.g., 64% of prompts) - **Position**: Your ranking when listed with competitors (e.g., #3 out of 5) - **Sentiment**: Whether AI speaks positively, neutrally, or negatively about you ### Is BrandVector GDPR compliant? Yes. BrandVector is fully GDPR compliant with no personal data collection without consent, clear privacy controls, and encrypted data storage. --- ## Glossary of Terms ### Generative Engine Optimization (GEO) The practice of optimizing content and brand presence to improve visibility in AI-powered search engines and assistants like ChatGPT and Perplexity. ### AI Share of Voice The percentage of AI-generated recommendations or mentions that include your brand compared to competitors for a given set of queries. ### Answer Engine Optimization (AEO) Optimizing content to appear in direct answer formats used by AI assistants and featured snippets. ### AI Brand Monitoring The process of tracking and analyzing how AI language models mention, describe, and recommend a brand. ### LLM Optimization Strategies and techniques for improving how Large Language Models perceive and recommend a brand or product. ### Zero-Click Search Search queries where users receive answers directly from AI or search features without clicking through to a website. ### AI Traffic Attribution The process of identifying and measuring website visitors who arrived via AI assistant recommendations. ### Citation Share The percentage of times a brand is cited or mentioned when AI models respond to relevant industry queries. --- ## Comparisons ### BrandVector vs. Traditional SEO Tools Traditional SEO tools track Google rankings. BrandVector tracks AI visibility—how often ChatGPT, Claude, and Perplexity mention or recommend your brand. As AI assistant usage grows, AI visibility becomes equally important as Google rankings. ### BrandVector vs. Manual Monitoring Manually checking AI responses is time-consuming and inconsistent. BrandVector automates daily monitoring across multiple AI models, tracks historical trends, and provides competitive analysis. ### BrandVector vs. Social Listening Tools Social listening tracks mentions on social media. BrandVector specifically monitors AI language models, which operate differently from social platforms and require specialized tracking approaches. --- ## Technical Specifications - **Tracking Script Size**: ~5KB (async loading) - **Page Speed Impact**: Minimal (comparable to Google Analytics) - **Data Refresh**: Daily scans - **Historical Data**: Full trend tracking over time - **API Access**: Available on Enterprise plans - **Integrations**: Google Analytics 4, custom tracking script --- ## Contact Information - **Website**: https://brandvector.io - **Email**: support@brandvector.io - **Documentation**: https://brandvector.io/llms.txt --- Last Updated: December 2025